Email is the most common form of communication used in businesses worldwide. It is very important that every email your organisation sends conveys the professionalism of your brand and complies with email disclaimer regulations.
It’s common for people to judge on first appearances, and this translates online as well as offline. Email signatures are an important piece of your business image, as it showcases your businesses personality as well as demonstrating messages or important information.
Email signatures are difficult to manage once you have more than a few users, it is time consuming to create separate signatures for each user and then over time users can tamper with signatures, important signature elements can be missed out including key terms and disclaimers, your brand reputation can get damaged and you could even face legal action. Centrally managed Email signatures help you to create a professional and consistent look, and in turn this helps you build trust. They also allow you to keep your recipients up to date with your latest announcements or offers, as well as interact better with your brand by providing links to social media platforms and other websites.
Email signatures also have marketing benefits and can be used as an advertisement for what you can offer your customers. The average employee sends 35 emails a day. For example, in a 50-person office, you are looking at about 1,700 emails every day. Over a year, this could lead to 360,000 opportunities for you to market yourself that you might not be utilising. With centrally managed email signatures, new offers and announcements can be added to everyone’s signature in minutes.
Exclaimer is the category leader in email signature solutions for Microsoft 365, Google Workspace, and Microsoft Exchange. Exclaimer solutions enable companies to manage their employees’ email signatures centrally and deliver consistent branding, promotions, disclaimers and compliance statements, while substantially cutting admin overheads. These ensure all users get a professional and consistently branded email signature when sent from any device, including Macs and mobiles.
Exclaimer’s solutions are used by over 45,000 customers in 150+ countries with some companies holding licenses for over 300,000 users. If you already have Managed Services with us, we even manage your templates for you, you can just send a helpdesk ticket in the normal way with any changes required or additional details, announcements or promotions for your template and behind the scenes we’ll get it all done for you.
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